Player Protection Policy - Freshbet 2026
At Freshbet, we recognise that gambling carries inherent risks and that some individuals may develop harmful patterns of play. This document sets out our commitments, the tools available to players, and the framework we operate within to promote responsible gambling across our platform.
Freshbet is licensed and regulated in accordance with applicable UK gambling legislation. We are obligated - and committed - to providing a safe gambling environment for all registered users. This includes implementing measures that identify at-risk behaviour, offering self-management tools, and ensuring players have access to appropriate support.
Gambling should remain a form of entertainment. When it stops being that, intervention is both appropriate and necessary.
No person under the age of 18 is permitted to register or gamble on Freshbet. Age verification is conducted as part of the registration process and may be repeated at any point during a player's account activity.
We take the following measures to prevent underage access:
If you share a device with minors, we recommend using parental control software to restrict access to gambling websites.
Freshbet provides a range of tools that allow players to manage their gambling activity directly from their account settings.
Players may set daily, weekly, or monthly deposit limits. Once a limit is in place, it takes effect immediately. Requests to increase a limit are subject to a mandatory cooling-off period before any change becomes active.
A loss limit caps the amount a player can lose within a defined period. This tool is useful for players who want to maintain strict financial boundaries independent of deposit behaviour.
Players can set a maximum session duration or activate periodic reminders that display elapsed time and net activity. These prompts encourage reflection on whether continued play remains appropriate.
Players who wish to stop gambling for a defined period - or indefinitely - may apply for self-exclusion. During the exclusion period:
Short-term self-exclusion periods are available from 24 hours upward. Permanent self-exclusion is also available for players who require it.
A cool-off temporarily suspends access without initiating a formal self-exclusion. This option is suitable for players seeking a brief pause from gambling activity.
Problem gambling is not defined by frequency of play alone. Relevant indicators include:
If any of the above applies to you, we encourage immediate use of the self-exclusion tool and contact with a specialist support organisation.
Freshbet does not provide counselling or clinical support services. However, players in the United Kingdom have access to established organisations that do:
These services are independent of Freshbet. We do not receive information about players who contact them.
All customer-facing staff at Freshbet receive training in identifying indicators of harmful gambling. Where patterns of concern are detected, our team is authorised to initiate contact with the player, apply temporary restrictions, or escalate the matter to compliance.
Account monitoring is conducted on an ongoing basis. Players identified as exhibiting risk indicators may be contacted regardless of whether they have activated self-management tools themselves.
Players wishing to apply any of the tools described in this document, or seeking clarification on our responsible gambling procedures, should contact Freshbet's customer support team directly through the account portal or live chat function.